Page "American Broadcasting Company" Paragraph 42
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Despite intense micro-managing on the part of Disney management, the flagship television network was slow to turn around.
In 1999, the network was able to experience a brief bolster in ratings with the hit game show Who Wants to Be a Millionaire.
A new national phenomenon, Survivor, on CBS persuaded the schedulers at ABC to change Millionaires slot over to the Wednesday Time slot at 8: 00 to kill Survivor before it got a ratings hold.
ABC tried an unprecedented strategy for Millionaire by airing the show four times a week during the next Fall season, in the process overexposing the show, as it appeared on the network sometimes five or six nights during a week.
ABC's ratings fell dramatically as competitors introduced their own game shows and the public grew tired of the format.
Despite the repeated overexposure of Who Wants To Be a Millionaire and its switch to syndication, ABC continued to find some success in dramas such as The Practice ( which gave birth to a successful spinoff, Boston Legal, in 2004 ), Alias, and Once and Again.
ABC also had some moderately successful comedies including The Drew Carey Show, Spin City, Dharma & Greg, According to Jim, My Wife and Kids, 8 Simple Rules and George Lopez.
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