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A number of the top Poverty Row firms consolidated: Sono Art joined another company to create Monogram Pictures early in the decade.
The former heads of Monogram soon sold off their Republic shares and set up a new Monogram production house.
Into the 1950s, most Republic and Monogram product was roughly on par with the low end of the majors ' output.
Less sturdy Poverty Row concerns — with a penchant for grand sobriquets like Conquest, Empire, Imperial, and Peerless — continued to churn out dirt-cheap quickies.
Joel Finler has analyzed the average length of feature releases in 1938, indicating the studios ' relative emphasis on B production ( United Artists produced little, focusing on the distribution of prestigious films from independent outfits ; Grand National, active 1936 – 40, occupied an analogous niche on Poverty Row, releasing mostly independent productions ):
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