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Certain people are known even to people unfamiliar with the area in which they excelled.

If one has to name a famous boxer, they are more likely to name Muhammad Ali or Mike Tyson, since their fame expanded beyond the sport itself.

Pablo Picasso's style and name are known even to people who are not interested in art ; likewise many know that Harry Houdini was an illusionist, Bill Gates, an entrepreneur, Albert Einstein a scientist ; Mozart and Beethoven classical composers ; Luciano Pavarotti an opera singer.