Page "Comic strip" Paragraph 51

With the success of The Gumps during the 1920s, it became commonplace for strips ( comedy-and adventure-laden alike ) to have lengthy stories spanning weeks or months.

The " Monarch of Medioka " story in Floyd Gottfredson's Mickey Mouse comic strip ran from September 8, 1937 to May 2, 1938.

Between the 1960s and the late 1980s, as television news relegated newspaper reading to an occasional basis rather than daily, syndicators were abandoning long stories and urging cartoonists to switch to simple daily gags, or week-long " storylines " ( with six consecutive ( mostly unrelated ) strips following a same subject ), with longer storylines being used mainly on adventure-based and dramatic strips.

Strips begun during the mid-1980s or after ( such as Get Fuzzy, Over the Hedge, Monty, and others ) are known for their heavy use of storylines, lasting between one and three weeks in most cases.