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In December 2007, Devo released their first new single since 1990, " Watch Us Work It ," which was featured in a commercial for Dell.

The song features a sample drum track from the New Traditionalists song, " The Super Thing ".

The band has announced in a July 23, 2007, MySpace bulletin that a full length music video for the song was forthcoming, and the song itself is available on iTunes and eMusic.

Casale said that this song was chosen from a batch of songs that the band was working on, and that also this is the closest the band has been to a new album.