Page "Dubbing (filmmaking)" Paragraph 4
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Accompanying noise from the set, equipment, traffic, wind, and the overall ambiance of the surrounding environment often results in unusable production sound, and during the post-production process a supervising sound editor or ADR Supervisor reviews all of the dialogue in the film and decides which lines will have to be re-recorded.
ADR is also used to change the original lines recorded on set in order to clarify context, or to improve the actor's diction and timing.
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