Page "F. W. Woolworth Company" Paragraph 4

After working in Augsbury and Moore dry goods store in Watertown, New York, Frank Winfield Woolworth obtain credit from his former boss, William Moore, along with some savings, to buy merchandise and open the " Woolworth's Great Five Cent Store " in Utica, New York, on February 22, 1878.

The store failed and closed in May 1878, after Frank earned enough money to pay back William Moore.

Frank soon made a second attempt and opened his " Woolworth's Great Five Cent Store ", using the same sign, on June 21, 1879, in Lancaster, Pennsylvania.

Lancaster proved a success, and Frank never forgot the city for the rest of his life.

Frank wanted to open a second store in Harrisburg, Pennsylvania, and so he asked his brother Charles Sumner " Sum " Woolworth to join him by managing it.

The Harrisburg store opened as, " 5 ¢ Woolworth Bro's Store " on July 19, 1879.

After a fallout with the landlord, that store moved to York, Pennsylvania, opening in March 1880.

That store did not last long, either, closing three months later.

Frank searched for a larger, low rent building.

He found an ideal location in Scranton, Pennsylvania, at 125 Penn Avenue and opened their " 5 ¢ & 10 ¢ Woolworth Bro's Store " on November 6, 1880, with Sum as manager.

The Scranton store is where Sum fully developed the brothers ' " 5 ¢ & 10 ¢" merchandising model.

Sum spent a lot of time working the sales floor, talking with customers, and employees.

He often personally served customers.

Sales grew steadily.

By 1881 at Franks suggestion, Sum bought out his brother's share of the Scranton store in two installments, in January 1881 and 1882.

This made Sum the first Woolworth Bro's franchisee.