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During the late 1680s and 1690s, the French pursued colonization of central North America not only to promote trade, but also to thwart the efforts of England on the continent.
In that vein, Pierre Le Moyne d ' Iberville and Jean-Baptiste Le Moyne, Sieur de Bienville established Biloxi in 1699 and Mobile in 1701 along the Gulf coast, while Antoine Laumet de La Mothe, sieur de Cadillac established Detroit in 1701 along the Great Lakes.
From these outposts departed a variety of fur traders and Jesuit missionaries that enabled France to build strong relationships with indigenous tribes and retain control of the continental interior.

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