Page "Jacksonville Jaguars" Paragraph 46

To address this issue, in 2010 the team and the City of Jacksonville undertook several measures aimed at ensuring the franchise's continued viability in Jacksonville.

Supporters began the " Team Teal " drive to drum up ticket sales.

The city negotiated a five-year, $ 16. 6 million naming rights deal with Jacksonville-based EverBank to rename the stadium EverBank Field.

As a result the Jaguars ' attendance increased dramatically in 2010.

While attendance figures were stagnant for most of the NFL, Jacksonville saw an increase of 36. 5 %, by far the highest in the league, and had none of their home games blacked out.