Page "Machinima" Paragraph 19

Commercial use of machinima has increased.

Rooster Teeth sells DVDs of their Red vs. Blue series and, under sponsorship from Electronic Arts, helped to promote The Sims 2 by using the game to make a machinima series, The Strangerhood.

Volvo Cars sponsored the creation of a 2004 advertisement, Game: On, the first film to combine machinima and live action.

Later, Electronic Arts commissioned Rooster Teeth to promote their Madden NFL 07 video game.

Blockhouse TV uses Moviestorm's machinima software to produce it's pre-school educational DVD series Jack and Holly