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In 1999, TV3, the first Swiss private television station, was founded in Zürich, and Hunziker presented a show called Cinderella, where a hair and make-up artist as well as a styling adviser helped both a prominent person and a viewer of the program to get a new look.
After the first episode, Hunziker was caught in the crossfire.
The Swiss newspaper Blick even wrote: " Cinderella, TV3's new lifestyle show is not bad.
It is catastrophic ".
Later, Hunziker was interviewed by the Swiss German magazine Schweizer Illustrierte and she said that she could not speak German anymore after having lived in Italy for many years.
After TV3 had changed the concept, the show became more popular.

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