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The 1960s brought about an influx of pop art influenced designs.
The first was designed by Michael Fish when he worked at Turnbull & Asser, and was introduced in Britain in 1965 ; the term Kipper tie was a pun on his name.
The exuberance of the styles of the late 1960s and early 1970s gradually gave way to more restrained designs.
Ties became wider, returning to their width, sometimes with garish colors and designs.
The traditional designs of the 1930s and 1950s reappeared, particularly Paisley patterns.
Ties began to be sold along with shirts, and designers slowly began to experiment with bolder colors.

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