Page "Need for Speed" Paragraph 12

The Need for Speed series was originally developed by Distinctive Software, a video game studio based in Vancouver, Canada.

Prior to Electronic Arts ' purchase of the company in 1991, it had already created popular racing games such as Stunts and Test Drive II: The Duel.

After the purchase was made, the company was renamed Electronic Arts ( EA ) Canada.

The company capitalized on its experience in the domain when it began developing the Need for Speed series in late 1992.

EA Canada continued to develop and expand the Need for Speed franchise up to 2002, when another Vancouver-based gaming company, named Black Box Games, was contracted to continue the series with the title Need for Speed: Hot Pursuit 2.

Black Box Games was acquired by Electronic Arts shortly before the game's publication and the company was renamed Electronic Arts ( EA ) Black Box and became a subsidiary of EA Canada.

Since its renaming, EA Black Box has been the series primary developer and was on a yearly cycle from 2002-2008.

EA contacted UK-based gaming company Slightly Mad Studios after the franchise began to decline in both sales and quality, and to create a bi-annual cycles with alternate between several studios.

In 2009, Slightly Mad Studios released Need for Speed: Shift, and EA's own UK-based gaming company Criterion Games came with Hot Pursuit in 2010.

In 2011, Slightly Mad Studios released a sequel to Shift, Shift 2: Unleashed and EA Black Box released Need for Speed: The Run after their universally poor received 2008 entry Need for Speed: Undercover.