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Despite an economic recession that cut into new car sales industrywide, and especially affected the medium-priced car market that Olds competed in, Oldsmobile saw only a slight decline in sales for 1958 and even rose in industry standings to fourth-place behind the " Low-Priced Three " of Chevrolet, Ford and Plymouth, while surpassing a now-floundering sister division Buick on the sales charts for the first time in many years.
Oldsmobile was also way ahead of other middle-priced competitors such as sister division Pontiac, Mercury, Dodge and Chrysler, along with Ford Motor Company's all-new and ill-fated Edsel, and Chrysler Corporation's DeSoto-the latter two nameplates of which would fade into oblivion within the next three years.

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