Page "Pepsi" Paragraph 39

According to Beverage Digests 2008 report on carbonated soft drinks, PepsiCo's U. S. market share is 30. 8 percent, while The Coca-Cola Company's is 42. 7 percent.

Coca-Cola outsells Pepsi in most parts of the U. S., notable exceptions being central Appalachia, North Dakota, and Utah.

In the city of Buffalo, New York, Pepsi outsells Coca-Cola by a two-to-one margin.