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Play's third US album, Don't Stop the Music, was released on March 9, 2004.

The album was decidedly more aimed at a younger crowd and received a mixed reception by Play fans.

Play became affiliated with Kohl's new clothing brand for girls called everGirl, recording a song as well as a video to promote this new clothing line.

The title track from the album Don't Stop the Music was originally written and recorded by Swedish singer, Robyn.

The album is one of Play's worst selling albums failing to chart on Billboard.