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A short film Lester made with Spike Milligan and Peter Sellers, The Running Jumping & Standing Still Film ( 1960 ), was a favourite of The Beatles, and in particular John Lennon.

When the band members were contracted to make a film in 1964, they chose Lester from a list of possible directors.

A Hard Day's Night showed an exaggerated and simplified version of The Beatles ' characters, and proved to be an effective marketing tool.

Many of its stylistic innovations survive today as the conventions of music videos, in particular the multi-angle filming of a live performance.

Lester was sent an award from MTV as " Father of the Music Video.