Page "Saul Bass" Paragraph 61

Bass was responsible for some of the best-remembered, most iconic logos in North America, including both the Bell Telephone logo ( 1969 ) and successor AT & T globe ( 1983 ).

Other well-known designs were Continental Airlines ( 1968 ), Dixie ( 1969 ) and United Airlines ( 1974 ).

Later, he would produce logos for a number of Japanese companies as well.