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Shogun: Total War was announced in early 1999, developed by the Creative Assembly under Electronic Arts.
The Creative Assembly had previously been involved with Electronic Arts, producing games for the EA Sports brand.
Development was led by Michael Simpson, a former microchip designer who had joined the company three years prior.
According to Simpson, Shogun was conceived when the Creative Assembly established a secondary development team from their EA Sports designers to develop an alternate, low business risk product for the company.
At the time, Command & Conquer had risen to success, inspiring the creation of a number of similar real-time strategy games.
Simpson's development team therefore initially planned to create a " B-title RTS game ".

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