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Blogs mean many things to different people, ranging from " online journal " to " easily updated personal website.
" While these definitions are technically correct, they fail to capture the power of blogs as social software.
Beyond being a simple homepage or an online diary, some blogs allow comments on the entries, thereby creating a discussion forum.
They also have blogrolls ( i. e. links to other blogs which the owner reads or admires ) and indicate their social relationship to those other bloggers using the XFN social relationship standard.
Pingback and trackback allow one blog to notify another blog, creating an inter-blog conversation.
Blogs engage readers and can build a virtual community around a particular person or interest.
Examples include Slashdot, LiveJournal, BlogSpot.
Blogging has also become fashionable in business settings by companies who use software such as IBM Lotus Connections.

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