Page "Standard of living" Paragraph 3

The idea of a ' standard ' may be contrasted with the quality of life, which takes into account not only the material standard of living, but also other more intangible aspects that make up human life, such as leisure, safety, cultural resources, social life, physical health, environmental quality issues, etc.

More complex means of measuring well-being must be employed to make such judgements, and these are very often political, thus controversial.

Even between two nations or societies that have similar material standards of living, quality of life factors may in fact make one of these places more attractive to a given individual or group.