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Mining was Telluride ’ s only industry until 1972, when the first ski lift was installed by Telluride Ski Resort founder Joseph T. Zoline and his Telluride Ski Corporation ( Telco ).
Zoline bought the land for the future resort in 1969 and began to craft the slopes.
Along with his mountain manager, Telluride native Bill " Sr ." Mahoney, they slowly and thoughtfully put together a plan for sustained development of Telluride and the region.
As mining phased out and a new service industry phased in, the local population changed sharply.
Mining families fled Telluride to settle in places like Moab, Utah, where uranium mining offered hope of continued employment.
Mining families were replaced by what locals referred to as " hippies ", young people with a 1960s worldview which frequently clashed with the values of Telluride's old-timers.
These newcomers were characterized as being idle trust funders who were drawn to the town for a casual life style and outdoor excitements such as hang gliding, mountain climbing, and kayaking.

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