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The story was republished in three installments in the Saturday Courier in Philadelphia on June 24, July 1, and July 8, the last two appeared on the front page and included illustrations by F. O. C. Darley.
Further reprintings in United States newspapers made " The Gold-Bug " Poe's most widely read short story during his lifetime.
By May 1844, Poe reported that it had circulated 300, 000 copies, though he was likely not paid for these reprints.
It also helped increase his popularity as a lecturer.
One lecture in Philadelphia after " The Gold-Bug " was published drew such a large crowd that hundreds were turned away.
As Poe wrote in a letter in 1848, it " made a great noise.
" He would later compare the public success of " The Gold-Bug " with " The Raven ", though he admitted " the bird beat the bug ".

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