Page "WordNet" Paragraph 55

A project at Brown University started by Jeff Stibel, James A. Anderson, Steve Reiss and others called Applied Cognition Lab created a disambiguator using WordNet in 1998.

The project later morphed into a company called Simpli, which is now owned by ValueClick.

George Miller joined the Company as a member of the Advisory Board.

Simpli built an Internet search engine that utilized a knowledge base principally based on WordNet to disambiguate and expand keywords and synsets to help retrieve information online.

WordNet was expanded upon to add increased dimensionality, such as intentionality ( used for x ), people ( Albert Einstein ) and colloquial terminology more relevant to Internet search ( i. e., blogging, ecommerce ).

Neural network algorithms searched the expanded WordNet for related terms to disambiguate search keywords ( Java, in the sense of coffee ) and expand the search synset ( Coffee, Drink, Joe ) to improve search engine results.

Before the company was acquired, it performed searches across search engines such as Google, Yahoo !, Ask. com and others.