Cinemax original logo when launched in 1980 ; it was used until 1985, and by that time was used in conjunction with another logo introduced that year.

Unlike HBO ( and most cable and over-the-air broadcast channels already on the air at the time it launched ), Cinemax broadcast 24 hours a day from the day it signed on the air ( HBO had only broadcast about nine hours of programming a day from 3 p. m. to midnight ET until September 1981, when it began broadcasting a 24-hour schedule on weekends until midnight ET on Sunday nights ; it did not start airing 24 hours on weekdays until December 28 of that year ).

Cinemax 2 was launched as a multiplex channel, launching on these three systems.

On September 13, 2010, Cinemax launched Max Go, a website which features 700 hours of content available for streaming in standard or high definition, at no additional charge to Cinemax subscribers.

On August 12, 2011, Cinemax launched its original programming content outside of the licensed Max After Dark programming, with the addition of action-oriented series targeted at males 18-49, to its primetime schedule ; on that date, Cinemax debuted its first mainstream original program, the U. S. premiere of the British action series Strike Back ( first-run episodes of the series aired by Cinemax during its 2011 season were from the show's second season, the series originally debuted on Sky1 in the United Kingdom, which Home Box Office, Inc ./ Cinemax partnered with to produce the series after the conclusion of its first season, in 2010 ).

Starz and Encore were the first major premium channel competitors since The Movie Channel and Cinemax launched in 1979 and 1980, respectively ; as other premium channels that existed before the launch of the Starz and Encore channels including Home Theater Network and Spotlight were unable to compete against HBO and Showtime, and their aforementioned respective sister premium channels.

Unlike the rest of the Starz multiplex, Starz Kids was launched on individual cable systems instead of nationwide, similar to HBO2 and MoreMax ( then Cinemax 2 ) when they were launched in 1991.

" The concert was filmed in one take and aired on Cinemax under the title Roy Orbison and Friends, A Black and White Night ; it was released on video by Virgin Records, selling 50, 000 copies.

* January 3 – The Cinemax television special Roy Orbison and Friends, A Black and White Night, recorded on September 30, 1987 at the Coconut Grove in Los Angeles, USA, is broadcast.

During the network's first decade on the air, Cinemax had also aired some original music programming, during the mid-to-late 1980s, upon the meteoric rise in popularity of MTV, Cinemax tried its hand at airing music videos by airing an interstitial between films called Max Tracks, it also ran music specials under the banner Cinemax Sessions during that same time period.

The mid and late 1980s also saw Cinemax include a very limited amount of television series on its schedule including the sketch-comedy series Second City Television ( whose U. S. broadcast rights Cinemax had acquired from NBC in 1983 ) and the science fiction series Max Headroom ( which had also aired on ABC from 1987 to 1988 ).

Later on starting in 1992, Cinemax re-entered into the carriage of television series with the addition of adult-oriented scripted series similar in content to the adult films that are featured in the late night timeslots, such as the network's first original adult series Erotic Confessions, and later series entries such as Hot Line, Passion Cove, Lingerie and Co-Ed Confidential.

Upon their launches in 1998, Cinemax offered viewers " sneak preview " blocks of programming that could be seen on ActionMax and ThrillerMax in primetime on Saturdays and Sundays, respectively.

By the mid-2000s, the classic films from the 1960s and earlier that had been broadcast on Cinemax from its launch were relegated to some of its multiplex channels, and have become prominent on its multiplex service, 5StarMax.

Today, a large majority of mainstream films featured on Cinemax are from the 1990s to present, with some films from the 1970s and 1980s included on the schedule.

Cinemax also packages the East and West feeds of the primary and multiplex channels together, allowing viewers a second chance to watch the same program three hours later or earlier depending on their geographic location ( for West Coast viewers, this gives viewers a chance to see a program as it airs on the East Coast before it airs on the West Coast feed ).

In August 2011, Cinemax introduced a new logo in line with promotional efforts for Strike Back, with a diagonal-cut yellow line with uppercase black " CINEMAX " lettering ; only the " MAX " portion is used for Cinemax on Demand and Max Go ( for both services, a tilted black box is added next to the yellow / black " MAX " to fit either " OD " " on demand " or " GO "), along with the linear multiplex channels ( for the multiplex channels, the prefix titles for each channel are added before it with no line treatment ).

Additionally, there is a public television service operated by Televiziunea Română with four channels ( TVR 1, TVR 2, TVR Cultural and TVR i ) and there are many localized or franchised international channels ( such as HBO, MTV, Cinemax, AXN, Cartoon Network ).

All eight Cinemax multiplex channels are simulcast in 1080i high definition, and the flagship network began transmitting its programming exclusively in high definition on September 1, 2008.

It began testing in 1985 on HBO satellite transponders on Satcom 3R and Galaxy 1 and entered full use in January 1986 by HBO and sister channel Cinemax, and within two years was used by a majority of major cable television programmers.

Premium channels often air softcore pornographic feature films and series during the late night hours, containing simulated sexual intercourse and nudity that would likely not air during the daytime hours ; Cinemax is the most notable pay service to carry programming of that genre, though most of the Showtime Networks ( including Showtime and The Movie Channel ) and HBO's multiplex channel HBO Zone also carry adult films or series.

** Cinemax Movie Open

Before cable systems dropped The Movie Channel ( along with Showtime and rivals Cinemax, Encore and Starz ) from their basic packages, relegating it to their digital cable packages, The Movie Channel had a high basic cable coverage rate.

* United States-HBO, Cinemax, Showtime, The Movie Channel, Flix, Starz, Encore, MoviePlex, Epix, Playboy TV, Hustler TV, Penthouse TV, Baby First TV, Fox Soccer Plus, NFL RedZone, here!

The advent of such cable television networks as HBO, Cinemax, Showtime and The Movie Channel ( all of which broadcast theatrical films on cable before they appear on commercial television ), along with the emergence of various home video formats, led to the decline of theatrical films regularly airing on network TV.

In 1983, concerned by the strategic and financial failure of its pay-TV venture The Movie Channel ( started to reap the benefits Time Inc. was having with HBO and Cinemax ), WASEC established a joint venture with Viacom, merging TMC with their premium movie network Showtime to form Showtime / The Movie Channel, Inc.

It was the first satellite exclusively devoted to cable television, and carried many such services as HBO, Cinemax, The Movie Channel, Showtime, The Disney Channel, TBS, CNN, among some.

As a premium channel, The Disney Channel would air week-long free previews four times a year, as well as two free preview weekends periodically ( with ads targeted to non-subscribers ), in the same manner as other premium channels such as HBO, Cinemax and Showtime.

Instead, for its final season, the show moved to pay-TV channels Superchannel in Canada and Cinemax in the United States, changing the name slightly to SCTV Channel.

A director's cut has been broadcast by the Independent Film Channel and Cinemax.

The Group has a partnership with Brazilian TV-channel HBO Brasil, Cinemax, Sony Entertainment Television, Warner Channel ), ESPN Brasil, Bravo Brasil, Eurochannel, Country Music Television and MTV Brasil ( a joint venture with the American conglomerate Viacom ), but currently holds only the MTV Brazil, the Fiz and the Ideal.

Channel i is programmes compete with StarHub TV pay channels such as CNN International News, BBC World News, CNBC Asia, Bloomberg Television, ESPN Asia, STAR Sports, STAR World, AXN Asia, HBO Asia, FOX Movies Premium, Cinemax Asia, Hallmark Channel Asia, Cartoon Network, Nickelodeon, Disney Channel, TVRI ( Republic of Indonesia ) and RTM's TV1 ( Peninsular Malaysia ).

First, the channel opted to carry more violent fare that HBO would only show at night, and then Cinemax decided it could compete by airing more adult-oriented movies that contained nudity and strong sexual content.

In February 2011, it was announced that Cinemax will begin to offer mainstream original programming to compete with sister channel HBO, and rivals Showtime and Starz ; the channel is slated to develop action-oriented original mainstream series aimed at males ages 18-49.

* Cinemax: The main " flagship " feed ; blockbuster movies, first-run films, favorite movies and erotica ; premieres new movies on Saturday nights at 10 p. m.

* MoreMax: a secondary channel with similar content to Cinemax, also includes foreign films, indie flicks and arthouse releases ; broadcasts a featured movie every night at 9 p. m.

It is available on most cable and satellite providers at no additional cost to subscribers of Cinemax.

Animation, New Line Cinema and Castle Rock Entertainment, all of which are owned by Cinemax corporate parent Time Warner's Warner Bros. Entertainment division ), DreamWorks Animation ( which lasts until 2013, at which time the Netflix streaming service will assume pay-TV rights ), 20th Century Fox ( and subsidiaries 20th Century Fox Animation and Fox Searchlight Pictures ) and Universal Studios ( and subsidiaries Universal Animation Studios, Working Title Films, Illumination Entertainment and Focus Features ).

Adult programming is not limited solely to the main Cinemax network: MoreMax also airs adult movies and series, sometimes airing an hour earlier than the main Cinemax channel would allow, airing at times as early as 10: 30 p. m.

Also in 1995 the band was given a shot at acting when they co-starred with Comedian / TV Host Joey De Leon of " Eat Bulaga " in a comedy film produced By GMA Network's Cinemax Studios ( now GMA Films ), " Run Barbi Run ".

TMC also began to air softcore erotica late at night like parent network Showtime and their competitor Cinemax, which started the trend on U. S. pay cable networks as a way to better compete against other premium channels.

In some countries, programming aimed at adult audiences may also air during the late night hours, such as softcore pornography ( in the United States, a handful of cable television channels such as Cinemax and HDNet have used this practice, but this is forbidden on American broadcast television ).