Would-be renegade publishers could not publish for each other's lines, as Atari, Coleco and Mattel had done, because in order for the cartridge to work in the NES, the cartridge had to contain the appropriate key chip for the lock inside the console, and the publisher had to also acknowledge its license to Nintendo in the copyright notices.

Licensing rights were also granted to Mattel Electronics for two educational based video games for the Intellivision console in 1979.

The channel also began to carry break interruptions within shows, featuring promos for its programming ( and eventually promotions for Disney feature film and home video releases ); the reasons for the channel's decision not to include traditional commercial advertising include the possible confusion to younger viewers as to the difference between regular programming and advertisements, and the prevention of license fee increases for acquired feature films ( however while Disney Channel does not air commercial advertisements, it does utilize underwriter sponsorships by companies such as Best Western and Mattel ).

Mattel also produced Mary-Kate and Ashley fashion dolls from 2000 to 2005.

On appeal, a stay was granted by the U. S. Court of Appeals for the Ninth Circuit ; the Court also overturned the District Court's original ruling for Mattel, where MGA Entertainment was ordered to forfeit the entire Bratz brand.

On August 5, 2011 Mattel was also ordered to pay MGA $ 310 million for attorney fees, stealing trade secrets, and false claims rather than the $ 88. 5 million issued in April.

The jury also ruled that MGA and its Chief Executive Officer Isaac Larian were liable for converting Mattel property for their own use and intentionally interfering with the contractual duties owed by Bryant to Mattel.

The Court of Appeals also ordered MGA and Mattel to resolve their dispute out of court.

On August 5, 2011 Mattel was also ordered to pay MGA $ 310 million for attorney fees, stealing trade secrets, and false claims rather than the $ 88. 5 million issued in April.

Not only could the " Dick Tracy Crimestoppers " have a realistic snubnosed revolver in a shoulder holster, but Mattel also boosted junior law enforcement firepower with a Dick Tracy cap firing tommy gun that fired a burst of 6 caps automatically when the M-1 Thompson-style bolt was pulled back.

Mattel also came up with a " Dick Tracy Water Jet Gun " that was a miniature replica of a police pump action shotgun that fired caps when you pulled the trigger and squirted water when you pumped the slide.

Mattel paid Radofin to take back the marketing rights, and four other companies — CEZAR Industries, CRIMAC Inc., New Era Incentives, Inc., and Bentley Industries — also marketed the unit and accessories for it.

Peristaltic pump systems have also been used in some water guns models, most notably the original Shield Blaster water guns by Mattel Inc.

It was also, along with Champion Baseball, one of the first sports games to feature audibly-speaking players ( as opposed to text ), using the Mattel Intellivoice module.

In an agreement with Mattel the Chambers dictionary was also the official source of words for the book " Official Scrabble Words " ( OSW ), a lexicon of all words and inflections playable in tournament Scrabble within the UK and other countries like New Zealand and Australia.

Mattel Toys ( who had the license to the Shogun Warriors ) also had the licence to produce toys based on Godzilla and Rodan at this time.

It was also agreed that, after the termination of the License Agreement, Mattel would not make or sell any Conan toys.

Since that time, Mattel has also featured He-Man and the other Masters of the Universe characters in, inter alia, a television series, comic books, and video tapes.

Seeley also states that the current Mattel line intends to blend the different He-Man continuities and select the best stories and ideas from MOTU history.

At Mattel, Ryan also designed the mechanics of the Chatty Cathy dolls.

Mattel has also made a Lobo action figure ( complete with guns, a knife, arm chain / hook, 3-D glasses and Dawg ), for the DC Universe Classics line.

In recent years they have also become known for producing most of the Barbie film series for Mattel.

Around this time, he also designed the highly successful Marvel Secret Wars toy line for Mattel, which formed the impetus behind the 1984 Secret Wars event.

The game was also recreated from as early as 1985 ( from Mattel ) in a more consumer accepted version in plastic moulded version with very highly detailed parts as well as a grided locking system added to the board.

Starting in the Universal era and continuing until after Mattel purchased the brand, a growing awareness of the adult collector led to multiple series being produced specifically for that market.

At several points, in an attempt to move into Mattel and Hasbro territory, Matchbox produced dolls, first a line of pirate dolls for younger school-age boys, and later baby dolls for pre-school girls.

From 1972 to 1986 there was a famous line of Big Jim action figures produced by Mattel.

Mattel produced several more of the new Todd dolls over the next few years, some in both white and African American versions.

This design approach to the DC Comics toy lines was continued to a large extent by Mattel when they took over the DC Comics license and produced lines based on the movies Batman Begins, The Dark Knight and Superman Returns as well as the Justice League cartoons.

As was the case with its predecessor, the show was based on a toy line by Mattel ( titled Princess of Power, itself a spin-off from Mattel's Masters of the Universe line ) and was produced with financial backing from Mattel to promote the toys.

It was produced by Jim Terry and his company American Way, and consisted of five imported Japanese giant robot serials ( originally produced in the mid-1970s by Toei Animation ) in response to the popularity of the Shogun Warriors toy collection ( in fact, Mattel was one of the sponsors ).

* Hot Wheels: The first known television series to be produced to promote a toyline, these toys were featured in a 1969 animated series conceived by Mattel exec Bernard Loomis that led to new FCC rules on Saturday morning cartoons.

The Mini Boglins were first released in 1991 with 36 Boglins subdivided into 6 ' tribes ' with six Boglins in each tribe over time they were produced by several companies including 7 Towns Ltd. for Mattel.

In 1968 Mattel introduced Hot Wheels and Roth ’ s Beatnik Bandit was one of the first 16 die-cast toy cars produced by the company.

Big Jim was a popular line of action figure toys produced from 1972 through 1986 by Mattel for the North American and European markets.

* Blaze ( toy ), a rocking-horse riding toy produced by Mattel in the 1960s

Mattel produced many Thingmaker sets as follow-ups to the original " Creepy Crawlers " throughout the 1960s, utilizing a variety of themes, aimed at both boys and girls.

Four B ' wana Beast action figures have been produced by toy manufacturer Mattel.

In 1962, Mattel purchased the Dee & Cee Toy Company of Canada, which produced a Canadian version of the Chatty dolls.

Optiganally Yours is a band formed around the Optigan, a toy organ produced by Mattel in the 1970s that plays the sounds of instruments that have been recorded onto celluloid disks.

also produced the Polly Pocket toyline, for which reason the company was purchased by Mattel.

Today the game is produced by toy giant Mattel in 80 countries and has sold 151 million copies worldwide.

A toy line was also produced by Mattel, and during each episode there was a segment that included visual and audio material which interacted with the toys.

She was famous to the extent that an American magical girl-inspired cartoon series based on her character was created and Mattel produced a line of fashion dolls named after her.

** Secret Wars ( toyline ), an action figure tie-in to the miniseries produced by Mattel.