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The label is probably most notable for having issued the first records by a number of early and influential post-punk bands from Northern England, including the original Human League, the Gang of Four and the Mekons.

Fast Product also released the first singles by the Scottish punk bands Scars and The Flowers.

The label also released compilations of various new bands called ' ear comics ' or Earcom.

Many of the label's releases were also produced by Bob Last.