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A brand name was needed for the display of Fuller's first architectural model, later to be known as the Dymaxion house, at the Marshall Field's department store in Chicago.
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brand and name
They had planned to sell this engine to motor manufacturers, but having heard that the Aston Martin car was no longer in production they realised that they could capitalise on the reputation of the Aston Martin name ( what we would now call the brand ) to give themselves a head start in the production of a completely new car.
In 1963, Rowney ( now part of Daler-Rowney Ltd since 1983 ) was the first manufacturer to introduce an artist ’ s acrylic color in Europe, under the brand name Cryla.
Commercial advertisers often seek to generate increased consumption of their products or services through " branding ," which involves the repetition of an image or product name in an effort to associate certain qualities with the brand in the minds of consumers.
Athlon is the brand name applied to a series of x86-compatible microprocessors designed and manufactured by Advanced Micro Devices ( AMD ).
Around 1947, Tutmarc's son, Bud, began marketing a similar bass under the Serenader brand name, prominently advertised in the nationally distributed L. D.
It was relaunched in November 2001 under the BBCi brand and operated under this name until 2008, when it was once more rebranded as BBC Red Button.
The BBCi brand launched in 2001 and was conceived as a cohesive multi-platform brand name for all the BBC's digital interactive services, encompassing the corporation's digital teletext, interactive television and website services.
This is part of the creative futures plan, launched in 2006, to bring all BBC News output under the single brand name.
For example, to correctly display the for an English name brand ( LTR ) in an Arabic ( RTL ) passage, an LRM mark is inserted after the trademark symbol if the symbol is not followed by LTR text.
The god apparently felt that the promise would be kept, so he appeared in battle and at the crucial moment he instilled the Persians with his own brand of fear, the mindless, frenzied fear that bore his name: " panic ".
Bacardi's transition into an international brand was due mostly to Schueg's " business genius "; Schueg " branded Cuba as the home of rum, and Bacardi as the king of rums " and expanded overseas, first to Mexico ( 1931 ), then to Puerto Rico ( 1936 ), under the brand name Ron Bacardi.
Mazda is in 2012 releasing new petrol engines under the brand name SkyActiv with 14: 1 compression ratio, to be used in all Mazda vehicles by 2015.
It separated the Commodore and Amiga operations into separate divisions and quickly started using the brand name on a line of PCs sold in Europe.
In September 1997, the Commodore brand name was acquired by Dutch computer maker Tulip Computers NV.
The Commodore brand name resurfaced in late 2003 on an inexpensive portable MP3 player made in the People's Republic of China by Tai Guen Enterprise, sold mostly in Europe.
Before the Datsun brand name came into being, an automobile named the DAT car was built in 1914, by the, in the Azabu-Hiroo District in Tokyo.
brand and was
`` I don't believe I know you, and I can't understand your quaint brand of English -- it was meant to be English, wasn't it ''??
His failure to make the National Union brand a genuine party made Johnson an independent during his presidency, though he was supported by Democrats and later rejoined the party briefly as a Democratic Senator from Tennessee in 1875 until his death that year.
The Amiga brand was then sold to another PC manufacturer, Gateway 2000, which had announced grand plans for it.
Of great surprise to many fans was a brand new color scheme ; apparently the original colors used by the franchise since Major League Baseball awarded it to Jerry Colangelo's ownership group in 1995 were to be discontinued.
Quilmes is the national brand of pale lager, named after the town of Quilmes, Buenos Aires, where it was first produced.
Although Capp's endorsement activities never rivaled Li ' l Abner's or Fearless Fosdick's, he was a celebrity spokesman in print ads for Sheaffer Snorkel fountain pens ( along with colleagues and close friends Milton Caniff and Walt Kelly ), and — with an irony that would become apparent later — a brand of cigarettes, ( Chesterfield ).
In December, 2007, St. George Absinthe Verte, produced by St. George Spirits became the first brand of American-made absinthe to be legally produced in the United States since a ban was enacted in 1912.
After three years of consistent use across different platforms, the BBC began to drop the BBCi brand gradually ; on 6 May 2004, the BBC website was renamed bbc. co. uk, after the main URL used to access the site.
As of 2009 the city was ranked Europe's third and one of the world's most successful as a city brand.
The pen was sold in Argentina under the Birome brand ( portmanteau of Bíró and Meyne ), which is how ballpoint pens are still known in that country.
The Bundaberg Rum Distillery admitted it was aware its brand had a reputation of being associated with aggression, and said it may change its advertising to dispel its " yobbo " image.
The act was aimed primarily at Havana Club brand in the US, which was created by the José Arechebala company which was confiscated without compensation in the Cuban revolution.
brand and needed
The problem is not merely that more `` outside teachers '' are needed but that a different brand is called for.
This makes selling and buying certain used compound bows more difficult due to considerable extra expense needed to adjust a bow that doesn't already match the new shooter's exact preference ( Mathews brand bows are particularly notorious for this due to draw length that is either completely fixed or only allows up to 1 " of downward adjustment before a new cam is necessary ).
The larger 2300 inline-4 found in the Chevrolet Vega was an innovative, brand new design using an aluminum alloy block and iron head, but needed more development work as initially released.
A brand audit establishes the strategic elements needed to improve brand position and competitive capabilities within the industry.
If Jaguar was not to follow Daimler into becoming just another once iconic brand it needed immense amounts of capital to develop new models and build and equip new factories.
Under Portuguese rule, his father, a native, was forced to accept lower prices for his crops than white farmers ; compelled to grow labor-intensive cotton, which took time away from the food crops needed for his family ; and forbidden to brand his mark on his cattle to prevent thievery.
Fach convinced the band that a brand new name was needed ; one that capitalized on the name recognition of the band members.
Through this alliance, MetLife, which is one of the world's largest Insurance companies retails its products through 5600 branches of PNB and has got a much needed brand recognition in smaller towns of India.
A search of Beth's apartment turns up the evidence needed to brand her as the killer of Boz, Gus, Nilsen, and presumably her own husband — the matching revolver, Catherine's novels, and photos chronicling the writer's life.
Longer times are needed on animals with white hair coats, as the brand is applied long enough to permanently stop the hair from growing in the branded area and only skin remains.
In 2009, Top Up TV Anytime was rebranded as TV Favourites, as Top Up TV no longer needed the Anytime brand to differentiate its on-demand service from its previous linear service.
Examples of switching costs include the effort needed to inform friends and relatives about a new telephone number after an operator switch ; costs related to learning how to use the interface of a new mobile phone from a different brand ; and costs in terms of time lost due to the paperwork necessary when switching to a new electricity provider.
By 1965 Lewis Separates had an impressive 70 store empire in the UK and it was decided that the brand needed a new identity.
" Now that everyone is working on different projects ( some have SEVERAL ), I needed to be able to move forward to revive the ORGY brand.
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