They'd peddled the soap virtually alone, and without much success, until about a year ago, when -- with the addition of `` SX-21 '' to their secret formula and the inauguration of a high-powered advertising campaign -- sales had soared practically into orbit.

The 1960 advertising campaign brought a total of 239 inquiries ; ;

For her job in Duluth, Minnesota, Hall used her musical and poetic talents in an advertising campaign.

He was the first to draw Tony the Tiger for the Kellogg's Sugar Frosted Flakes advertising campaign in 1952.

Supporters for a campaign can be either formally organized or loosely affiliated, and frequently utilize campaign advertising.

In September 2004, the song was used in Japan as part of an advertising campaign for Panasonic.

These included the popular " Put a Tiger in Your Tank " advertising campaign and accompanying tiger mascot, introduced in 1959, to promote Enco Extra and Esso Extra gasolines.

Urban myth has it that the red suit only appeared after the Coca Cola company started an advertising campaign depicting a red suited Father Christmas in the 1930s.

In 2001, computer giant IBM launched an advertising campaign in Chicago and San Francisco which involved people spray painting on sidewalks a peace symbol, a heart, and a penguin ( Linux mascot ), to represent " Peace, Love, and Linux.

In June 2008, Heinz began an advertising campaign in the UK for their new ' New York Deli Mayo ' products.

Products include tinned baked beans in tomato sauce ( popularized in the " beanz meanz Heinz " advertising campaign ), spaghetti in a similar sauce, and canned soup, condensed soup, and " ready to eat " soups.

In 2002, the inaugural television component of the " Unböring " campaign, titled Lamp, went on to win several awards, including a Grand Clio, Golds at the London International Awards and the ANDY Awards, and the Grand Prix at the Cannes Lions International Advertising Festival, the most prestigious awards ceremony in the advertising community.

IKEA launched a UK-wide " Home is the Most Important Place in the World " advertising campaign in September 2007 using estate agent signs with the term " Not For Sale " written on them as part of the wider campaign.

After the campaign appeared in the Metro newspaper London the business news website www. mad. co. uk remarked that the IKEA campaign had amazing similarities with the marketing activity of UK home refurbishment company Onis living who had launched their own Not For Sale advertising campaign two years prior and was awarded the Interbuild 2006 Construction Marketing Award for best campaign under £ 25, 000.

The essence of the debate was that BMB claimed to be unaware of Onis's campaign as Onis were not an advertising agency.

Onis's argument was that their advertising could be seen in prominent landmarks throughout London, having been already accredited, showing concern about the impact IKEA's campaign would have on the originality of their own.

In April 2011, an advertising campaign for which aims to discover whether men or women are messier in the home launched.

A new advertising campaign was aired in time for the 1982 Christmas season, and the ECS itself was shown to the public at the January 1983 Consumer Electronic Show ( CES ) in Las Vegas.

This approach stood in contrast to the Labour Party's seemingly slicker campaign and it chimed with the electorate, along with hard-hitting negative campaign advertising focusing on the issue of Labour's approach to taxation.

The television, film, book, costume, home decoration, and confectionery industries use this time of year to promote products closely associated with such a holiday, with promotions going from early September to 31 October, since their themes rapidly lose strength once the holiday ends, and advertising starts concentrating on Christmas.

Images of discus throwers figured prominently in advertising for early modern Games, such as fundraising stamps for the 1896 games and the main posters for the 1920 and 1948 Summer Olympics.

Donahue Company publishing cheap editions of his early works with advertising that purported that Baum's newer output was inferior to the less expensive books they were releasing.

This is confirmed in an interview with a Maxis employee on a bonus disc released with The Sims: Makin ' Magic advertising The Sims 2 and also in early packaging of SimCity 2000 Special Edition.

Many motels began advertising on colorful neon signs that they had air cooling ( a early term for " air conditioning ") during the hot summers or were " heated by steam " during the cold winters.

Among the most frequently cited " downward turning points " are: creator / editor Harvey Kurtzman's departure in 1957 ; the magazine's mainstream success ; adoption of recurring features starting in the early 1960s ; the magazine's absorption into a more corporate structure in 1968 ( or the mid-1990s ); founder Gaines ' death in 1992 ; the magazine's publicized " revamp " in 1997 ; or the arrival of paid advertising in 2001.

Part of the large amounts of web traffic in the site's early days was because the entire newscast could be viewed for free and supported by advertising.

The company's name was spelled alternately in all capitals REO or with only an initial capital as Reo, and the company's own literature was inconsistent in this regard, with early advertising using all capitals and later advertising using the " Reo " capitalization.

With the Yellow Kid's merchandising success as an advertising icon the strip came to represent the crass commercial world it had originally lampooned, and publication of both versions stopped abruptly after only three years in early 1898, as circulation wars between the rival papers dwindled.

Coupled with an aggressive advertising campaign, this caused a tremendous rise in the popularity of wargaming in the early 1970s, with a large number of new companies starting up.

The new online advertising model that emerged in the early years of the 21st century, introduced by GoTo. com ( later Overture, then Yahoo!

From 1979 and into the early 1980s he branched out into advertising, making an advert dressed as a traffic warden for Parker Pens, and notably starring with Joan Collins as her boorish companion in a series of successful and endearing Cinzano commercials.

During the early 1980s, fashion designers began advertising on television and billboards.

The first Rolls-Royce car, the Rolls-Royce 10 hp, was unveiled at the Paris Salon in December 1904, although in the early advertising it was the name of Rolls that was emphasised over that of Royce.

Claims about the drink's effects and performance have been challenged on various occasions, with the UK's Advertising Standards Authority imposing advertising restrictions in 2001 in response to complaints first recorded as early as 1997.

In the early days of Fast Ethernet, much vendor advertising centered on claims by competing standards that " ours will work better with existing cables than theirs.

In early 2009, he appeared in an advertising campaign to publicize the insurance company Norwich Union's change of name to Aviva.

In early 1984, on the occasion of the release of third edition RuneQuest, Avalon Hill included in all RuneQuest boxes a single advertising flyer ( see image, right ) announcing the launch of HEROES, its own role-playing magazine.

In the late 1970s and early 1980s, Whitfield also appeared in a series of television advertisements, created for Birds Eye by advertising art director Vernon Howe, featuring the concluding voice-over line: ".. it can make a dishonest woman of you!

In early 2000, an advertising campaign starred Cap ' n Crunch where he was missing making him unable to appear on a TV show, a commercial, a dinner apppointment, getting the morning paper, and a trip to the moon.

Around this same period, De La Hoya was featured in an early 2007 online advertising campaign by the Wall Street Journal that featured celebrity readers.

Boyd designed concert fliers advertising their early performances.

In order to counter the reputation as " the city of sin ", Lynn created an advertising campaign in the early 1990s to improve the city's image.