Ivy Lee and Edward Louis Bernays established the first definition of public relations in the early 1900s as

It was the public relations pioneer Ivy Lee, the prominent adviser to the family, who first suggested the name " Rockefeller Center " for the complex, in 1931.

Attempts were made by Ivy Lee and others to rent out the space to German commercial concerns and name it the Deutsches Haus.

* Ivy Lee

Ivy Ledbetter Lee ( July 16, 1877 – November 9, 1934 ) is considered by some to be the founder of modern public relations.

Ivy Lee was born near Cedartown, Georgia on July 16, 1877 as the son of a Methodist minister, James Wideman Lee, who founded an important Atlanta family.

They had three children: Alice Lee in 1902, James Wideman Lee II in 1906, and Ivy Lee, Jr. in 1909.

In 1919 he founded the public relations counseling office Ivy Lee & Associates.

Ivy Lee died of a brain tumor on November 9, 1934, at the age of 57 years.

Upton Sinclair dubbed him " Poison Ivy " after Lee tried to send bulletins saying those that died were victims of an overturned stove, when in fact they were shot by the Colorado militia.

Writings by Ivy Ledbetter Lee:

Courtier to the crowd: the story of Ivy Lee and the development of public relations.

* Ivy Ledbetter Lee Papers

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He appeared in " The Trail of Carmen Sandiego " where he had Carmen Sandiego abducted from her caper in the Mayan Ruins and subpoenaed Zack and Ivy to his hidden courtroom in Italy using Lee Galese as bait.

" He was at the time being advised by William Lyon Mackenzie King and the pioneer public relations expert, Ivy Lee.

* Ivy Lee