A review of the methods used in trials of antipsychotics, despite stating that the overall quality is " rather good ," reported issues with the selection of participants ( including that in schizophrenia trials up to 90 % of people who are generally suitable do not meet the elaborate inclusion and exclusion criteria, and that negative symptoms have not been properly assessed despite companies marketing the newer antipsychotics for these ); issues with the design of trials ( including pharmaceutical company funding of most of them, and inadequate experimental " blinding " so that trial participants could sometimes tell whether they were on placebo or not ); and issues with the assessment of outcomes ( including the use of a minimal reduction in scores to show " response ," lack of assessment of quality of life or recovery, a high rate of discontinuation, selective highlighting of favorable results in the abstracts of publications, and poor reporting of side-effects ).

Appointment CRM systems can be an origination point for a sales lead and are generally integrated with sales and marketing CRM systems to capture and store the interaction.

Marketing applications generally come with predictive analytics to improve segmentation and targeting, and features for measuring the effectiveness of online, offline, and search marketing campaigns.

They also generally include opportunity insight for tracking sales pipelines plus added functionality for marketing and service.

Technical text is generally best suited for translation memory, while marketing or creative texts will be less suitable.

It can be seen as a legitimate part of their marketing strategy, but is generally not popular with industry press.

Because the tier-based ranking system is used in marketing and sales, a long-held though generally misguided view among customers is that they should " only purchase from a tier 1 ".

The superfamily label does not include quite different designs given the same family name for what would seem to be purely marketing, rather than design, considerations: Caslon Antique, Futura Black and Futura Display are structurally unrelated to the Caslon and Futura families, respectively, and are generally not considered part of those families by typographers, despite their names.

” Despite the settlers ’ intentions, towns failed to develop for two reasons: the generally low level of economic activity in the area and the competition from plantation settlements already providing the kind of marketing and purchasing services typically offered by a town.

Unfortunately, early marketing concepts of metallic-painted tanks and bright-colored ships were not consistent with market demands, and the models, many of which were quite well made for the money, were generally not successful.

Because of this lack of scale these companies generally can find few alternative conduits to secure capital for growth, so access to growth equity can be critical to pursue necessary facility expansion, sales and marketing initiatives, equipment purchases, and new product development.

" Simplifying somewhat, marketing strategies can be seen as the means, or " game plan ," by which marketing objectives will be achieved and, in the framework that we have chosen to use, are generally concerned with the 8 P's.

The show has been repeated over the years and is seen as a classic piece very evocative of the era, though at first it was not well received in all quarters owing to its surprising, even shocking, imagery, in an age when songs were not generally accompanied by visuals for marketing purposes.

CSAs generally focus on the production of high quality foods for a local community, often using organic or biodynamic farming methods, and a shared risk membership – marketing structure.

Tea merchants marketing to Westerners note that this variety of tea generally produces a strong reaction, with most online reviews extremely positive or strongly negative.

Today, vanity publishers may offer web-based sales, or make a book available via online booksellers, but they generally provide no marketing.

It is generally recalled as one of the funniest flops of the marketing industry.

Since publishers generally found anthology publication a more flexible medium than the collection of a single poet's work, and indeed rang innumerable changes on the idea as a way of marketing poetry, publication in an anthology ( in the right company ) became at times a sought-after form of recognition for poets.

They are generally, along with their fellow double-deck class the E4 series, known by the marketing name " Max " ( Multi-Amenity eXpress ).

Four Seasons generally earns 3 percent of the gross income and approximately 5 percent of profits from the properties it operates, and the property owners are required to additionally contribute money for chain-wide sales, marketing and reservations systems.

As Russell was not skilled in marketing his work, Nancy is generally given credit in making Russell an internationally known artist.

The marketing of energy shots generally focuses on their convenience and availability as a low-calorie " instant " energy drink that can be taken in one swallow ( or " shot "), as opposed to energy drinks that encourage users to drink an entire can, which may contain 250 calories or more ..

Fast Product's releases challenged pop music conventions ( hence the label's early monikers: " difficult fun " and " mutant pop "), and through its releases and marketing invoked a DIY punk spirit and generally socialist political outlook.

Cookstown confidently bills itself as the ‘ Retail Capital of Mid Ulster ’ and is at the forefront of those towns which are reinventing retail and communicating the strength of the retailing offer to wider audiences, through a unique Cookstown brand identity ( Cookstown – Looking Good, Looking Great ) and aggressive marketing of the town locally and nationally.

Contrary to horizontal integration, which is a consolidation of many firms that handle the same part of the production process, vertical integration is typified by one firm engaged in different parts of production ( e. g. growing raw materials, manufacturing, transporting, marketing, and / or retailing ).

Over the years he built a large retailing and marketing conglomerate, which currently includes:

With the most electives of any business school, Wharton offers concentrations in accounting, business and public policy, entrepreneurial management, environmental management, finance, health care systems, human resource and organizational management, insurance and risk management, legal studies and business ethics, management, marketing, multinational management, operations and information management, real estate, retailing, statistics and strategic management.

With give-aways and national marketing and retailing, a fad was started in July, 1958 ; twenty-five million plastic hoops were sold in less than four months, and in two years sales reached more than 100 million units.

Typically 90 percent or more of the cost paid by bottled water consumers goes to things other than the water itself-such as bottling, packaging, shipping, marketing, retailing, other expenses, and profit.

Salem College students have completed internships in a wide variety of areas -- retailing, marketing, public relations, journalism, teaching -- for many businesses, law firms, congressional offices, banks, schools, museums and hospitals all over the world.

Ulrich is credited with crafting Target's unique brand and marketing image and focus, which is widely considered to be a key contributor to the company's growth and success in the challenging retailing industry.

Gilman had a flair for marketing and pioneered many sales techniques that are now commonplace retailing.

Its base is in selected branches of human geography – especially urban geography, regional development, public administration, city marketing, geography of tourism, cross-border cooperation, geography of retailing, geography of transportation, rural geography and GIS with focus on socio-economic aspects.

As markets become larger and marketing more complex, the costs of an error become progressively larger.

Men qualified for the broader task of marketing manager are even more scarce due to the demanding combination of qualifications called for by this type of management work.

If companies will take the time to give objective consideration to their major problems and to the questions they provoke, then a long constructive step will have been taken toward more effective marketing in next decade.

No Logo, the book by the Canadian journalist Naomi Klein who criticized the production practices of multinational corporations and the omnipresence of brand-driven marketing in popular culture, has become " manifesto " of the movement, presenting in a simple way themes more accurately developed in other works.

Atari's launch of the 7800 under Tramiel was far more subdued than Warner had planned for the system in 1984 with a marketing budget of just $ 300, 000.

In large public companies, the board tends to exercise more of a supervisory role, and individual responsibility and management tends to be delegated downward to individual professional executives ( such as a finance director or a marketing director ) who deal with particular areas of the company's affairs.

Other manufacturers and the aviation press widely ridiculed and spoofed many of these marketing terms but between Cessna ’ s designers producing a product the flying public wanted and the work of the marketing department, Cessna built and sold more aircraft than any other manufacturer during the boom years of the 1960s and 1970s.

It can be seen as a more client-centric way of doing business, enabled by technology that consolidates and intelligently distributes pertinent information about clients, sales, marketing effectiveness, responsiveness, and market trends.

The order has been renewed and modified slightly in subsequent years, but it has allowed for more stable marketing.

" The VIC-20 and C64, although aggressively marketed, were arguably more successful because of their price than their marketing.

One example is the First Things First manifesto which was launched within the graphic design community and states " We propose a reversal of priorities in favor of more useful, lasting and democratic forms of communication – a mindshift away from product marketing and toward the exploration and production of a new kind of meaning.

However, by 1985, several company business decisions, including an awkward new breakfast menu and loss in brand awareness due to fizzled marketing efforts, caused the company ’ s new president to urge Thomas back into a more active role with Wendy's.

The term nowadays applies more to youth sports like skateboarding, snowboarding, aggressive inline skating, FMX and BMX and is closely associated with marketing aimed at the younger generation, and their favored styles of clothing and music, such as the urban baggy look associated with skateboarders and loud, fast alternative rock.

First launched by Ken Garland in 1964, it was re-published as the First Things First 2000 manifesto in 1999 in the magazine Emigre 51 stating " We propose a reversal of priorities in favor of more useful, lasting and democratic forms of communication-a mindshift away from product marketing and toward the exploration and production of a new kind of meaning.

It was originally going to be called " Interface Manager " but Rowland Hanson, the head of marketing at Microsoft, convinced the company that the name Windows would be more appealing to customers.

The content is the same regardless of the marketing name, although the length of time it is stored before bottling differs ; however, the beverage is more closely associated with Christmas, somewhat less with Easter and traditionally not at all with the summer.

Apple was so successful in its marketing for the Macintosh, that it quickly outshone its more sophisticated predecessor, the Lisa, in sales — so much so that Apple quickly developed a product called MacWorks which allowed the Lisa to emulate Macintosh system software through System 3, by which time it had been discontinued as the re-branded Macintosh XL.

According to Klein, in response to an economic crash in the 1980s ( Latin American debt crisis, Black Monday ( 1987 ), Savings and loan crisis Japanese asset price bubble ), corporations began to seriously rethink their approach to marketing, and began to target the youth demographic, as opposed to the baby boomers, who had previously been considered a much more valuable segment.

Klein argues that large multinational corporations consider the marketing of a brand name to be more important than the actual manufacture of products ; this theme recurs in the book and Klein suggests that it helps explain the shift to production in Third World countries in such industries as clothing, footwear, and computer hardware.

The disc system gradually became more popular because of its cheaper price and better marketing by disc record companies.

In July 2009, Pepsi started marketing itself as Pecsi in Argentina in response to its name being mispronounced by 25 % of the population and as a way to connect more with all of the population.

By the mid-1990s, SANS evolved into a more commercial format offering events which combined training with tradeshows and vendor-oriented marketing.

Relatively recently, Telstra was fully privatised and has been undergoing a change program to become more " sales and marketing led " under its current CEO, David Thodey.